MILK MAKEUP
Hydro Grip Hydrating Makeup Primer with Hyaluronic Acid + Niacinamide
Highly rated by customers for: , ,
$29.00 or 4 payments of $7.25 with or
Radiant finish - Standard size
Radiant finish - Mini size
Highlights
About the Product
Item 2850402
What it is: An award-winning longwear gel makeup primer that grips makeup for up to 12 hours and hydrates with hyaluronic acid and niacinamide for a dewy finish.
Finish: Radiant
Formulation: Lightweight, Gel
Skin Type: Normal, Dry, and Combination
Highlighted Ingredients:
- Blue Agave Extract: Grips makeup to prevent melting, fading, and caking.
- Hyaluronic Acid and Niacinamide (Vitamin B3): Boost hydration to visibly smooth uneven texture.
- Aloe Water + Hemp-derived Cannabis Seed Extract: Provide additional boost of hydration to lock in moisture.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.
What Else You Need to Know: This first-of-its-kind grippy (not sticky!) silicone-free primer combines active levels of skincare like hydrating hyaluronic acid & glow-boosting niacinamide with makeup-gripping blue agave extract, so makeup goes on smooth and lasts all day. No patchiness. No heavy feel. Just a dewy glow.
Clinical Results: In a consumer perception study with 15 people in a 12-hour period:
-100% said makeup lasted longer
-100% said skin has a healthy-looking glow
-100% said skin feels more hydrated
Clean at Sephora is our commitment to offering effective products without certain ingredients, such as parabens, sulfates, phthalates, and mineral oils. Learn more here.
Suggested Usage:
-Apply one to two pumps of primer onto the back of your hand.
-Blend a thin layer onto clean skin before makeup application.
-Let the formula set for 60 seconds to absorb and activate grip for all-day hold.
-Layer foundation and other makeup on top for a smooth application that lasts all day or wear alone for a dewy glow.
-End your routine with Hydro Grip Set + Refresh Spray (sold separately) for extra long-lasting makeup.
-Pro Tip: To prevent pilling, let skincare and sunscreen fully absorb before primer application. Start with one pump and add more if needed.
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At Milk Makeup, they believe it’s not just about how you create your look; it’s what you do in it that matters. Their unique multi-use products are designed for an on-the-go lifestyle, with high-tech ingredientswithout all the bad stuff. Milk Makeup is inspired by its home, Milk Studios, a cultural hub of creators in NY and LA. At Milk Makeup, there are no rules. Live Your Look.